Regional Tourism Investment Plan Approved for Friuli Venezia Giulia

Monte Coglians, FVG. Photo credits Victor Caneva
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by InTrieste

In a decisive move to support the growth and development of tourism in Friuli Venezia Giulia, the regional government has given the green light to PromoTurismoFVG’s three-year investment plan. The ambitious target for 2023 stands at an impressive 10 million expected tourist visits, marking a significant milestone. The approved timeline entails a comprehensive investment of €139 million, earmarked for the development of mountainous areas and, more broadly, the enhancement of the region’s tourism offerings. This strategic document provides an overview of ongoing initiatives and lays the groundwork for sector growth in the 2024-26 triennium.

Sergio Emidio Bini, the regional councilor for Economic Activities and Tourism, relayed this information while commenting on the specific resolution approved by the regional government.

This marks PromoTurismoFVG’s inaugural presentation of a triennial investment plan to the regional administration, following the stipulations of Regional Law 11 of 2022, also known as the cable car and winter sports law. Going forward, the plan will be an annual requirement, subject to potential adjustments. The program summarizes interventions carried out in the 2022-2023 periods and outlines future planning, including revisions to projected interventions in the districts during the past legislative term and indicating additional needs.

“This is a sustainable plan,” explained Bini, “economically sound and aimed at maximizing investment effectiveness. Furthermore, it already boasts near-complete funding, with over €131 million already secured, thanks to the Montagna 365 plan (initiated in 2019) and the subsequent Montagna 36 plan (launched in 2021). Additionally, resources allocated in the last legislative term for PromoTurismoFVG investments and the latest allocation of €21 million over three years, secured with the recently approved Stability Law, contribute to the comprehensive coverage. The regional administration commits to securing additional necessary resources through upcoming economic measures.”

“A significant portion of the plan,” the councillor added, “is dedicated to the development of mountainous areas, with resources totaling over €82 million, distributed as follows: €15.105 million for the Ravascletto/Zoncolan district, €21 million for the Tarvisio district, €7.1 million for the Sella Nevea district, €9.385 million for the Forni di Sopra/Sauris district, €10.05 million for the Piancavallo district, and €18.66 million for the Sappada/Forni Avoltri district. These resources are already partially committed or slated for investment in the coming two years.”

“Another important aspect,” clarified Bini, “is the investment of approximately €28 million in the Terme di Grado. The thermal complex’s redevelopment is already underway, and in 2024, it will continue with the second phase, focusing on the second floor of the existing building.”

The Regional Council also approved an internal reorganization within PromoTurismoFVG to expedite the swift implementation of planned interventions. Bini concluded, “The renewed impetus for the development of mountain districts will also benefit from new management. Starting January 1, a team with diverse competencies will replace the extraordinary commissioner, whom I want to thank for the work done so far. This team will also have the support of the Central Directorate offices to accelerate procedures and implement regional allocations.”

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